Emblems: The Ever-Changing A

The LA28 Paralympic emblem is part of the first-ever ever-changing logo system in Olympic and Paralympic history, designed to celebrate the diverse, dynamic, and sprawling nature of Los Angeles and the individuality of its people. The emblem maintains a static black "L" and the numbers "28", but the letter "A" is dynamic and features a variety of designs and artistic interpretations created by local athletes, artists, and celebrities. The Paralympic version of the emblem specifically incorporates the International Paralympic Committee's symbol, the Agitos (meaning "I move" in Latin), often integrated into or alongside the "A".

The central meaning behind this fluid emblem system is the celebration of creativity, diversity, self-expression, and inclusion. Organizers recognized that no single mark could represent all that Los Angeles encompasses, so they crowdsourced designs for the "A" to reflect a collection of voices and personal stories. Paralympic-specific "A" designs have been created by athletes like Scout Bassett, Ezra Frech, and Lex Gillette, with variations that symbolize themes like determination and breaking boundaries, highlighting the athletes' relentless resolve and inspiring feats. This unique approach allows the emblem to evolve continually, staying fresh and connected to the community while serving as a platform for individual narratives on the road to the 2028 Games.