Instagram is a widely used social media platform that emphasizes visual content, allowing users to share photos and videos with a diverse audience. Launched in 2010, it has transformed into a vibrant space for creativity and personal expression. Users create profiles to showcase their posts, engage with followers, and connect with friends. Key features include Posts, where users can upload images and videos with captions and hashtags; Stories, which are temporary updates that disappear after 24 hours, often enriched with interactive elements; and Reels, designed for short, engaging videos set to music, encouraging users to explore creative storytelling. Additionally, IGTV supports longer video content, while the Shopping feature integrates e-commerce, allowing users to discover and purchase products directly from posts. The Explore Page curates personalized content to help users find new accounts and trends, while Direct Messaging enables private conversations and group chats. Live streaming allows users to broadcast in real-time, fostering instant engagement. With its focus on aesthetics and community, Instagram has become a significant platform for influencers, brands, and everyday users, shaping modern communication and cultural trends.