The decor at each location also includes artifacts related to the local history of the area, such as antique household tools, old calendars and posters, and antique photographs. The practice began with the first location which was decorated by Lebanon, Tennessee, antique store owners Don and Kathleen Singleton. The Singletons continued to be involved in decorating subsequent stores until 1979 followed by their son, Larry Singleton, who held the role until his retirement in 2019. Items acquired by the company to be used as decorations are centrally stored in a Tennessee warehouse, where they are cleaned, restored and cataloged until needed. As of 2018, the facility held more than 90,000 items.

The gift shops sell gifts including simple toys representative of the 1950s and 1960s, toy vehicles, puzzles, and woodcrafts. Also sold are country music CDs, DVDs of early classic television, cookbooks, baking mixes, kitchen novelty decor, and early classic brands of candy and snack foods.