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Early years and wooden toys
  • 1932: Ole Kirk Kristiansen, a carpenter in Billund, Denmark, started a business making wooden toys, as his furniture and home goods business struggled due to the Great Depression.
  • 1934: Kristiansen named his company "LEGO," from the Danish words "leg godt" ("play well").
  • 1940s: The company began producing plastic toys in addition to wooden ones.
  • 1958: The modern LEGO brick design with the stud-and-tube coupling system was patented, creating the interlocking brick that is still the foundation of the company today.
  • 1960: The company discontinued its production of wooden toys after a fire at the wooden toy factory. 
Growth and innovation
  • 1950s-1970s: LEGO expanded its product line with the introduction of themes like the Lego System of Play, the first LEGO train system, and the Duplo system for younger children.
  • 1977: The LEGO Technic line was launched.
  • 1978: The first iconic minifigure with posable arms and legs was introduced, revolutionizing the figure-based play experience.
  • 1997: The company released its first video game, "Lego Island," marking a significant expansion into digital media.
  • 1999: The first licensed theme, LEGO Star Wars, was launched, a move that was crucial in turning the company around during a difficult financial period. 
Modern era
  • 2000s: Facing near-bankruptcy in 2004, the company refocused on its core products and brand values.
  • 2014: The release of the successful animated film, The LEGO Movie, further boosted LEGO's popularity and sales.
  • 2017: The first official LEGO Convention was held in California.
  • Present: LEGO continues to be a global leader in the toy industry, with products that are enjoyed by people of all ages, from classic bricks to complex adult-oriented sets and video games. 

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Early years and wooden toys

  • 1932: Ole Kirk Kristiansen, a carpenter in Billund, Denmark, started a business making wooden toys, as his furniture and home goods business struggled due to the Great Depression.
  • 1934: Kristiansen named his company "LEGO," from the Danish words "leg godt" ("play well").
  • 1940s: The company began producing plastic toys in addition to wooden ones.
  • 1958: The modern LEGO brick design with the stud-and-tube coupling system was patented, creating the interlocking brick that is still the foundation of the company today.
  • 1960: The company discontinued its production of wooden toys after a fire at the wooden toy factory. 
Growth and innovation
  • 1950s-1970s: LEGO expanded its product line with the introduction of themes like the Lego System of Play, the first LEGO train system, and the Duplo system for younger children.
  • 1977: The LEGO Technic line was launched.
  • 1978: The first iconic minifigure with posable arms and legs was introduced, revolutionizing the figure-based play experience.
  • 1997: The company released its first video game, "Lego Island," marking a significant expansion into digital media.
  • 1999: The first licensed theme, LEGO Star Wars, was launched, a move that was crucial in turning the company around during a difficult financial period. 
Modern era
  • 2000s: Facing near-bankruptcy in 2004, the company refocused on its core products and brand values.
  • 2014: The release of the successful animated film, The LEGO Movie, further boosted LEGO's popularity and sales.
  • 2017: The first official LEGO Convention was held in California.
  • Present: LEGO continues to be a global leader in the toy industry, with products that are enjoyed by people of all ages, from classic bricks to complex adult-oriented sets and video games. 

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